Sep
06
2011

Radio and TV Stations on your marks! Traffic and incident alerts with a social mobile application used by ordinary citizens


Is this the end of journalism? Or is it the beginning of a new type of journalism?

Obviously any TV News Channel or Radio Station dreams about getting live reports from locations where their regular reporter hasn’t arrived yet.

“It is all possible with our technology”, says Samuel Keret from the Israel/US based company Waze. “Millions of users are sharing traffic information, creating maps, reporting incidents, accidents.”

Samuel explains how the first TV stations are now using the Waze community in their live News Reports. In the US TV channels such as ABC and Channel 2 have already introduced Waze users, normal citizens, as live reporters.

During their live shows they can now offer new accidents to the viewers at home before any other systems report them, highway reroutes, and other info. Waze offers a remarkable application that anyone should try, and it’s free.

Waze is a social mobile application providing free turn-by-turn navigation based on the live conditions of the road. 100% powered by users, the more you drive, the better it gets. This is a really cool mobile app that uses other people to both build maps and show traffic and incident information.

It seems to be a great opportunity for News and Radio channels to bring their viewers and listeners news, which is more up-to-date than ever before.

Inspired by Waze technology? Waze will be present at IBC 2011. Feel free to book a face-to-face meeting with this amazing company.

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