Solution at a Glance

PrimeSense is developing and marketing the only market-proven, cost effective, mass-market solution for native 3D machine vision technologies targeted at consumer markets in the fields of Television, IPTV, Media centers, Set-top boxes and more.

Customer’s Challenges

PrimeSense addresses the growing gaps between the ever increasing levels of sophistication inherent in modern consumer electronics and the ability of people to evolve and adapt. PrimeSense revolutionizes the way people interact with technology by enabling “Natural interaction”. Natural interaction liberates people from the need to learn the language and the medium of CE devices by providing devices with the ability to “see” and understand users and thus respond to their natural gestures and intentions.

Our Offering

PrimeSense is a fabless semiconductors company and as such its main product is a System on a Chip (SoC). Coupled with PrimeSense’s own optical components, reference design and advanced middleware software PrimeSense provides all the needed ingredients for CE companies to incorporate 3D vision, gesture control and motion-understanding capabilities in their devices.

Unique Differentiators

PrimeSense facilitates a unique technological approach to 3d motion sensing; While others utilize outdated Time of Flight (ToF) technology, PrimeSense employs an innovative approach called Light Coding™. PrimeSense’s Light Coding™ solution enables lower costs, reduced power consumption, higher stability and higher resilience for ambient light, making the solution affordable for mass-market consumption.

Business Benefits for the Customers

PrimeSense customers are the leading CE brands of the world. By adopting PrimeSense technology, CE brands create differentiation from their competitors in the area most important to users, – the user experience. In addition, PrimeSense Natural Interaction™ enables fresh and rich ways to interact with CE devices that opens up incredible opportunities for deploying interactive services such as online games, interactive fitness programs and many more and appeal to a wide audience thus enabling additional monetization opportunities.

Company References & Strategic Partners

Company references: Microsoft Xbox360 Kinect, ASUS WAVI Xtion
Main partners:
Investors: Silver Lake Sumeru, Gemini Israel Funds, Genesis Partners, Canaan Partners Global